info@cjithub.com +91-9160 99 8889

Digital Marketing

Join India's first institute for practical digital marketing training, offering Master's programs in AI and performance-driven digital marketing in Hyderabad.

Classroom Available

India's top-rated institute with a dedicated technical support team.
Highly trusted and recommended.

Agency Driven Institute

Faculty has over 3 years of experience using the best learning management system.

The best approach to learn digital marketing skills is to put theory into practice by implementing and practicing them.


Digital Marketing Syllabus

A comprehensive digital marketing course syllabus typically covers various aspects of online marketing, including but not limited to

Introduction to Digital Marketing

Understanding the digital landscape
Evolution of digital marketing
Importance and benefits of digital marketing

Website Planning and Development

Basics of website design and development
Website architecture and navigation
User experience (UX) and user interface (UI) design principles

Search Engine Optimization (SEO)

On-page SEO techniques (meta tags, keyword optimization, etc.)
Off-page SEO techniques (link building, social media signals, etc.)
Technical SEO (site speed optimization, mobile-friendliness, etc.)

Search Engine Marketing (SEM)

Introduction to paid advertising platforms (Google Ads, Bing Ads, etc.)
Keyword research and targeting
Ad copywriting and optimization
Campaign management and optimization

Social Media Marketing (SMM)

Overview of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.)
Creating and optimizing social media profiles/pages
Content strategy for social media
Paid advertising on social media platforms

Email Marketing

Building an email list
Email campaign planning and execution
Email automation and segmentation
Measuring email marketing effectiveness

Content Marketing

Understanding content marketing principles
Content ideation and creation
Content distribution and promotion
Content marketing metrics and measurement



Digital Analytics

Introduction to web analytics tools (Google Analytics, etc.)
Setting up tracking and measuring key performance indicators (KPIs)
Interpreting analytics data to make informed decisions

Conversion Rate Optimization (CRO)

Understanding conversion funnels
A/B testing and experimentation
Optimizing landing pages and user experience for higher conversions

Mobile Marketing

Mobile app marketing strategies
Mobile website optimization
Location-based marketing

Video Marketing

Importance of video content in digital marketing
Video production basics
Video advertising on platforms like YouTube

Digital Marketing Strategy and Planning

Developing a digital marketing strategy
Budget allocation and resource planning
Campaign management and optimization

Legal and Ethical Considerations

Privacy laws (GDPR, CCPA, etc.)
Ethical practices in digital marketing
Intellectual property rights

Case Studies and Practical Projects

Analyzing real-world digital marketing campaigns
Developing and executing digital marketing campaigns for businesses
Hands-on experience with digital marketing tools and platforms

This syllabus provides a comprehensive overview of various aspects of cybersecurity, ranging from foundational concepts to advanced topics and practical skills. Depending on the course requirements and available resources, instructors can adjust the syllabus to suit the needs of their students.


Contact Us

Get in touch with us. We would be delighted to connect with you.

Location:

Flat: 239/A,301, Bhagya Nagar Colony,
Pipe Line Road, KPHB, Hyderabad - 500072
Telangana, India.

Email:

info@cjithub.com

Call:

+91-9160 99 8889
+91-9160 39 8889

Workign Hours:

Monday To Saturday
7:00 Am To 7:00 Pm

Sunday
7:00 Am To 1:00 Pm


CJ LiTE IT HUB CJ LiTE IT HUB